Jacqueline Hochreiter_Evergrain


•Main Career

(Current) Sustainability & Marketing Director of Evergrain 


•Key Activities

Sustainability Director of Anheuser-Busch InBev, Europe


From by-products to becoming a sustainable food product


we look at the world differently. Sure, we see problems, but we also see a world of possibility.


Our journey began when we asked a simple question: “Can we utilize all of the nutrients in saved barley for the good of the planet and everyone on it, both now and in the future?”


Finding an answer to this question was long and difficult. We were lucky to find many helping hands along the way.


Together, we uncovered barley’s hidden nutritional value, helping us to set an ambitious mission to create incredible ingredients that nourish the world through the transformative power of circularity.


This can be done without one acre of additional land. We only use what we already have, naturally.


This is just the beginning. The start of a future that realizes the potential in everything and everyone.